EPIQ's brand kept intact, wrapped around Transfer Depot's exact information architecture, UX patterns, and full product taxonomy. This page documents the decisions plus a set of "extras" — routes, tokens, and details not visible on the store itself.
Brand Palette
Accent Blue#008BF8 · accents
Button Blue#0061CE · AA text
Typography
Display — Prompt ExtraBold (800)
PRINT THE COLORS
Body / UI — Inter
Nav is sentence-case, weight 600. Hero uses cream-fill + black-outline treatment with one word popped in yellow.
Route Map (live URLs)
| Purpose | Route | Notes |
|---|
| Home | / | Hero, gang sheet trio, extended-gamut band, category tiles, popular products |
| Collection · EPIQ DTF | /collections/epiq-dtf | Gang Sheet Designer, Express, Upload |
| Collection · 3D Decals | /collections/3d-decals | UV DTF single + gang sheet |
| Collection · Stickers | /collections/stickers | Die Cut Stickers |
| Collection · Specialty | /collections/specialty | Glitter Transfers |
| Product · EPIQ DTF Transfer | /products/epiq-dtf-transfer | Gallery with 4 images, zoom, keyboard nav |
| Product · Express Gang Sheet | /products/express-gang-sheet | Preset sheet-size selector |
| Product · Upload Gang Sheet | /products/upload-gang-sheet | File-upload flow |
| Product · 3D Decals (UV DTF) | /products/3d-decals-uv-dtf | Per-sheet pricing |
| Product · 3D Decals Gang Sheet | /products/3d-decals-gang-sheet | Upload UV DTF sheet |
| Product · Die Cut Stickers | /products/die-cut-stickers | Custom outline die cut |
| Product · Glitter Transfers | /products/glitter-transfers | Specialty finish |
| Info · How To Order | /how-to-order | 4-step flow, contact |
| Info · Wholesale | /wholesale | Application form |
| Info · Shipping | /shipping | Same-day, local pickup rules |
| Info · Refunds | /refunds | Quality guarantee |
| Info · Terms | /terms | Legal + color-tolerance |
| Info · News | /news | Blog stubs |
| Utility · Search | /search | Simple search shell |
| Utility · Account | /account | Placeholder (accounts pending) |
| External · Gang Sheet Designer | designer.gangify.com | All "Build Sheet" / "Open Designer" CTAs |
UX Patterns Mirrored from Transfer Depot
1Sticky header + horizontal mega-menu. Logo left, dropdown categories center, search / account / cart right. EPIQ's blue Build Sheet button is retained as the trailing CTA.
2Full-bleed hero with category headline + subhead.
3Scrolling trust marquee — Same-Day Shipping · No Minimums · Vibrant & Durable.
4Gang-sheet trio — Custom Designer / Express Builder / Upload — replacing TD's builder-focused row.
5Category tiles → Popular Products carousel with price-by-the-inch and per-card CTA.
6"Transfer On Virtually Anything" feature band and Why EPIQ credibility section.
73-column footer — Information / Useful Links / Contact Info + social.
8Product-page template: gallery + title + description + Build CTA + live-viewer urgency + free-shipping badge + accordion (Description / Specs / Wash / Ship).
Extras — Legibility, Nav, Extended-Gamut
◆Contrast rules. Yellow surfaces only ever carry black text; button fills use Button Blue #0061CE (AA-compliant with white text) while #008BF8 is reserved for accents. Trust marquee is white-on-black. Secondary CTAs use outline style.
◆Extended-gamut only. A single extended-gamut press, so "DTF Transfers" is renamed EPIQ DTF Transfers and plain-CMYK products are dropped — every DTF path routes into the gang-sheet builder.
◆Extended-gamut band between "Build Your Gang Sheet" and "What We Print": dark section selling the differentiator with a 5-ink vs 9-ink graphic and color-range bar.
◆Modernized main nav. Lighter Inter labels with soft rounded hover, subtle chevrons, and a floating rounded mega-menu (soft shadow + rainbow top-edge).
◆Product-page gallery. Four images with click-to-zoom + pan, thumbnail switching, arrow buttons, and keyboard arrow-key support.
◆Mobile. Hamburger reveals an in-header drawer replicating the mega-menu inline. Cats/prods collapse to 2-up then 1-up.
Pricing Cheat Sheet
| Product | Unit | Price |
|---|
| EPIQ DTF Transfer | sq in | $0.03 |
| Express Gang Sheet | sq in | $0.03 (preset sizes) |
| Upload Gang Sheet | sq in | $0.03 (300 DPI print-ready) |
| 3D Decals (UV DTF) | sq. in. | $0.05 |
| 3D Decals Gang Sheet | sq in | $0.06 |
| Die Cut Stickers | sq in | $0.05 |
| Glitter Transfers | sq in | $0.04 |
Production Spec
◆Press: 305°F, 10–15s dwell (12–15s for glitter), medium pressure. Peel: warm/cold on matte, cold-only on glitter.
◆Max sheet: 22" wide × any length for DTF; 12" wide for UV DTF.
◆Artwork: 300 DPI, PNG or PDF, transparent background, 1/8" spacing between elements when nested.
◆Color: we accept CMYK or RGB and convert to our RGBO extended-gamut profile.